Reusable Content is designed for use in Publishing pages in MOSS ECM. While editing pages, users have the ability to create and insert Reusable Content and reference it across the site.
But what if you want to use that same content elsewhere? Imagine you wanted to query a section of a publishing page containing RC, or even a ListItem which contains RC, and expose that content either via WebService or just display it in a page. You'll find out very quickly that the Reusable Content stored in that list item contains a link to a publishing fragment which, in conjunction with some client-side script, renders the content into your page.
My question is this: How, if at all, can one display the content from a column containing reusable content in a page which does not contain a SharePoint Publishing HTML editor? This solution would need to display, one way or another, the column's content along with reusable content.